Business Analytics is looking in front of you to see what is going to happen.” – Mark van Rijmenam, CEO / Founder at BigData-Startups “BI is looking in the rearview mirror and using historical data.
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“BI is needed to run the business while Business Analytics are needed to change the business.” – Pat Roche, Vice President of Engineering at Magnitude Software
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In an article tackling BI and Business Analytics, Better Buys asked seven different BI pros what their thoughts were on the difference between business intelligence and analytics. Each and every professional had a different take. Here are a few snippets of their opinions: Let’s dig deeper now and figure out what this is all about, what makes them different, and how they are complementary to each other.Įxclusive Bonus Content: BI vs Analytics: What Is The Difference?ĭownload our guide to learn the difference between the two! What Do The Experts Say? We already saw earlier this year the benefits of Business Intelligence and Business Analytics. But let’s see in more detail what experts say and how can we connect and differentiate the both. While some experts try to underline that business analytics focuses, also, on predictive modeling and advanced statistics to evaluate what will happen in the future, BI is more focused on the present moment of data, making the decision (and future of a company) based on current insights.
If someone puts you on the spot, could you tell him/her what the difference between business intelligence and analytics is? If you feel a bit uncertain about the specifics here, you’re not alone, experts aren’t in agreement either! There is not a clear line between business intelligence and analytics, but they are extremely connected and interlaced in their approach towards resolving business issues and providing insights on past and present data, and defining future decisions.
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